Survey Assessment Process
1. Customized survey development
2. Tailored survey website design (and hosting, if desired)
3. Survey construction (onto a survey website)
4. Survey administration (policies, rules, implementation/administration)
5. Real-time data display
6. In-depth data analysis
7. Personalized feedback/reports
8. Intervention strategy development
9. Specialized training
10. Recurring, periodic survey implementation (Repeat steps 1-8, as necessary)
A brief synopsis of each step within the survey process follows:
1. Customized survey development – The starting point for the process is to design a survey that measures what the client wants evaluated. This is accomplished by meeting with the client and mutually defining exactly what information is being sought. Next, ASD interviews the client’s subject matter experts to develop a preliminary set of potential survey items. In addition, ASD will conduct a thorough literature review for pertinent information and similar surveys with comparable topics to expand upon the preliminary set of survey items. ASD then reviews this expanded set of survey items with the client and develops a test set of survey items. ASD completes the development process by conducting a beta test of the product from which a final set of survey items is recommended.
2. Tailored survey website design (and hosting, if desired) – Concurrent with the first step, ASD creates a website tailored to the client's needs. If the client desires, ASD will also host this website.
3. Survey construction (onto a survey website) – Upon completion of the first two steps, ASD incorporates the final set of survey items onto the survey website.
4. Survey administration (policies, rules, procedures, and implementation/administration) – If desired, ASD can administer the survey process for the client. Survey administration policies, rules, and procedures established during client negotiation will be implemented. Policy regarding survey administration will be published on the survey website.
5. Real-time data display – Upon achieving specified thresholds of survey responses, aggregate data becomes available for display. A “dashboard” display of this data can be made available using restricted access codes provided to select individuals as agreed upon during client negotiations. On-line data is updated in real-time.
6. In-depth data analysis – In-depth analysis of client data (in addition to that provided by the survey software) can be conducted by ASD. The level of analytical support is determined during client contract negotiations.
7. Personalized feedback/reports – Two levels of feedback/reports are available. First level, feedback/reports generated by the survey software and available to select individuals (as discussed in step 5). Second level, specialized feedback/reports can be produced in addition to the on-line reports. These feedback/reports are determined during client contract negotiations.
8. Intervention strategy development – ASD examines the survey data for links between the data and potential risks. ASD has software modules that can be populated with intervention strategies generated by the client and/or ASD. The level of intervention strategy development is determined during client contract negotiations.
9. Specialized training – ASD provides presentations, seminars, workshops, and other training packages that focus on specific survey areas. These packages can be tailored to suit client needs. Training packages cover a variety of subject areas (e.g., risk management, crew resource management, incident investigation, organizational communication, etc.) and can be presented in several different formats (e.g., DVDs, PowerPoint presentations, on-line training, program texts, etc.). ASD has the capability to expand its training menu based upon client needs.
10. Recurring, periodic survey implementation – The strength of the ASD program is the ability to replicate the process periodically to measure change over time. Steps 1-8 of the survey process cycle would be repeated, as desired by the client.